Established in 2008, the What Car? Green Car of the Year Awards were created to reflect the increasing importance of environmental considerations in car buyers' minds. Highlighting the most important eco-friendly cars on sale, the inaugural awards formed a centrepiece in the Greener Driving Pavilion at the British International Motor show. In their second year, the awards were held at City Hall in London, with honorary guest speaker, Mayor Boris Johnson, presenting the top prize. A partnership was also established with the Low Carbon Vehicle partnership. This continued through 2009, when the awards ceremony grew to include more guests and a dinner presentation at a larger venue, Twickenham Rugby stadium. A car that is selected for a What Car? Green Car of the Year award does not simply offer the lowest CO2 figures; it also has to score highly in other important buying considerations, from space and practicality, to buying and running costs. British car buyers have a passion for eco-friendly cars and the What Car? Green Awards are just as important to them as they are to the car industry across the world.

Run in association with Warranty Direct, the What Car? Warranty is available to owners of cars up to 10 years or 40,000 miles old. It can be purchased at any time and offers coverage that is at least as good (if not better) than extended manufacturer warranties, at a lower cost. With a What Car? Warranty, car owners can avoid costly parts and labour charges to protect their peace of mind - and their pockets!